Category: Uncategorized
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5 Pricing Problems Small Businesses Face – And How S.M.A.R.T. Pricing Solves Them
“Pricing strategy is not a small business thing!” I have heard variations of this statement more times than I can remember. Pricing strategy is a discussion topic that many small businesses actively avoid – they prefer to focus on things like marketing campaigns (as if pricing wasn’t part of marketing…) or cost control (as if…